Future Tribe - Business Podcast

Is this the NEW TikTok? (Future Tribe Show) E82

It's episode 82 of the Future Tribe podcast AND the final show for the year! We're taking an early Christmas break and will be back better than ever next year.
On this episode we discuss:
We're hiring! Head to futuretheory.co/careers to see the jobs
More on YouTube's dislike button 
Instagram introduces 'badges' to support creatorshttps://www.theverge.com/2021/11/16/22776064/instagram-live-badges-creator-support-launch-us-comments-questions-livestreams 
GoDaddy acquires Pagely https://wptavern.com/godaddy-acquires-pagely-to-deploy-new-woocommerce-saas-product 
Top 100 products this holiday season according to Googlehttps://drive.google.com/file/d/1-67nUuAq85Y0VE0ai6lrKmwwN_9TABoi/view 
Racket, the 99 second audio feed similar to TikTokhttps://drive.google.com/file/d/1-67nUuAq85Y0VE0ai6lrKmwwN_9TABoi/view 
Google is rolling out a core updatehttps://searchengineland.com/google-november-2021-core-update-rolling-out-today-376124 
Google is showing translated search resultshttps://www.searchenginejournal.com/google-translated-serps/427428/ 
Sydney Film Festival's 2021 Identityhttps://www.underconsideration.com/brandnew/archives/new_identity_for_2021_sydney_film_festival_by_for_the_people.php 
 
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Find us on socials: https://www.instagram.com/futuretri.be/
Join the group: https://www.facebook.com/groups/joinfuturetribe
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Discover more about Futuretheory: futuretheory.co
Check out FT Studio: canberrastudio.com.au

YouTube Removes Dislikes (Future Tribe Show) E81

It's episode 81 of the Future Tribe podcast and Germaine and Kelsey are discussing the introduction of games to Netflix, Instagram rolling out even MORE features, and YouTube hiding the dislike count on all videos.
This episode we discuss:
Brand trust for Meta fell after their name changehttps://www.fastcompany.com/90694560/facebook-trustworthy-meta-brand?partner=rss&utm_source=rss&utm_medium=feed&utm_campaign=rss+fastcompany&utm_content=rss 
Games have been launched on Netflixhttps://www.fastcompany.com/90694560/facebook-trustworthy-meta-brand?partner=rss&utm_source=rss&utm_medium=feed&utm_campaign=rss+fastcompany&utm_content=rss 
TikTok is also experimenting with gameshttps://techcrunch.com/2021/11/09/tiktok-ventures-into-mobile-gaming-initially-in-partnership-with-zynga/ 
Instagram is rolling out a 'take a break' feature in Decemberhttps://www.theverge.com/2021/11/10/22774827/instagram-take-a-break-feature-test-meta-facebook 
Instagram is also rolling out a text to speech feature for Reelshttps://techcrunch.com/2021/11/11/instagram-adds-tiktok-like-text-to-speech-and-voice-effects-tools-to-reels/ 
YouTube is removing the dislike count on all videoshttps://techcrunch.com/2021/11/10/youtube-is-removing-the-dislike-count-on-all-videos-across-its-platform/ 
Facebook no longer allows advertisers to target political beliefs, religion, sexual orientationhttps://techcrunch.com/2021/11/09/facebook-will-no-longer-allow-advertisers-to-target-political-beliefs-religion-sexual-orientation/ 
What we can learn with Coca Cola's changed marketing strategy
https://www.marketingweek.com/coca-cola-executes-agency/
Australia is the most active online retail market
https://www.marketingmag.com.au/news-c/australia-named-the-most-active-online-retail-market-in-the-world/
Kelsey is finishing up and we're hiring!
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Find us on socials: https://www.instagram.com/futuretri.be/
Join the group: https://www.facebook.com/groups/joinfuturetribe
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Discover more about Futuretheory: futuretheory.co
Check out FT Studio: canberrastudio.com.au

Disappointing New FIFA Logo (Future Tribe Show) E80

It's episode 80 of the Future Tribe podcast (and Germaine's Birthday!) and Germaine and Kelsey are discussing the FIFA Women's World Cup logo for AU/NZ in 2023, Instagram introducing an "add yours" sticker, and a heap of Google news.
This episode we discuss:
Qatar had a rebrandhttps://www.underconsideration.com/brandnew/archives/new_logo_for_qatar_national_tourism_council_by_tarek_atrissi_design.php
FIFA Women's World Cup is disappointinghttps://www.underconsideration.com/brandnew/archives/new_logo_and_identity_for_fifa_womens_world_cup_by_works_collective_and_public_address.php
Instagram introduces an 'add yours' stickerhttps://techcrunch.com/2021/11/01/instagram-rolls-out-an-add-yours-sticker-in-stories-to-create-threads-users-can-respond-to/
More on Facebook's Meta rebrand
Facebook removes facial recognition featureshttps://www.abc.net.au/news/2021-11-03/facebook-to-shut-down-facial-recognition-system/100589540
Microsoft is now the world's most valuable companyhttps://www.inc.com/jason-aten/microsoft-just-dethroned-apple-as-worlds-most-valuable-company-with-a-brilliant-strategy-be-boring.html
Microsoft acquires Clipchamphttps://www.microsoft.com/en-us/microsoft-365/blog/2021/09/07/microsoft-acquires-clipchamp-to-empower-creators/
Google is using page experience to rank desktop sitehttps://9to5google.com/2021/11/04/google-page-experience-desktop/
Google MyBusiness is changing to Google Business Profilehttps://searchengineland.com/google-my-business-now-known-as-google-business-profile-as-google-migrates-features-to-maps-and-search-375767?utm_source=feedburner&utm_medium=feed&utm_campaign=feed-main
Google ads are leading people to get scammedhttps://searchengineland.com/phishing-scams-in-google-ads-led-searchers-to-fake-crypto-wallets-375789?utm_source=feedburner&utm_medium=feed&utm_campaign=feed-main
Google launched a new version of PageSpeed Insights
Google recommends placing videos on their own pagehttps://searchengineland.com/google-recommends-placing-videos-on-dedicated-pages-for-maximum-exposure-375746
Yahoo has left Chinahttps://searchengineland.com/google-recommends-placing-videos-on-dedicated-pages-for-maximum-exposure-375746
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Find us on socials: https://www.instagram.com/futuretri.be/
Join the group: https://www.facebook.com/groups/joinfuturetribe
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Discover more about Futuretheory: futuretheory.co
Check out FT Studio: canberrastudio.com.au

Goodbye Facebook, Hello META (Future Tribe Show) E79

It's episode 79 of the Future Tribe podcast and Germaine and Kelsey are discussing the introduction of Meta (formerly Facebook), Dollarmites from Commonwealth Bank is finished and how Australian authorities are cracking down on Google's default search monopoly.
This episode we discuss:
Vistaprint rebrands to Vista and buys Crello (a Canva competitor) and DepositPhotoshttps://techcrunch.com/2021/10/27/vistaprint-acquires-crello-and-depositphotos-rebrands-as-vista-to-better-take-on-canva-and-others-in-online-creative-design-for-businesses/ 
Facebook changes their name to Metahttps://techcrunch.com/2021/10/28/facebook-changes-its-corporate-branding-to-meta/ Watch the 11 minute video mentioned:https://www.youtube.com/watch?v=gElfIo6uw4g 
Instagram is letting anyone share story links nowhttps://techcrunch.com/2021/10/27/instagram-rolls-out-the-ability-for-all-users-to-share-links-in-stories-via-link-stickers/ 
Dollarmites, the popular CommBank program, is finishinghttps://www.businessinsider.com.au/dollarmites-school-program-ends-commonwealth-bank 
LinkedIn launches their freelance platform to compete with Fiverr and Upworkhttps://www.businessinsider.com.au/dollarmites-school-program-ends-commonwealth-bank 
Google might not be the default Android search for much longerhttps://techcrunch.com/2021/10/28/android-search-choice-screen-is-needed-to-tackle-googles-market-power-says-australias-accc/ 
AMP was brining less revenue to publishershttps://wptavern.com/unredacted-antitrust-complaint-unsealed-google-internal-documents-show-amp-pages-brought-40-less-revenue-to-publishers 
TikTok is testing a tipping function (try saying that 5 times fast!)https://www.theverge.com/2021/10/28/22751715/tiktok-new-tips-feature-creators 
Apple forgot they added a notchhttps://www.theverge.com/2021/10/27/22748371/apple-macbook-pro-notch-issues-inconsistencies-appshttps://thenextweb.com/news/macbook-pro-notch-design-fail 
Direct integration of Mailchimp and Shopifyhttps://www.techradar.com/news/mailchimp-and-shopify-team-up-in-ecommerce-boost 
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Find us on socials:https://www.instagram.com/futuretri.be/https://www.facebook.com/groups/joinfuturetribe
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Discover who Futuretheory is: https://www.futuretheory.co/
Check out FT Studio: https://ftstudio.com.au/

Apple Caused a Stir With a Notch (Future Tribe Show) E78

Welcome back to another episode of the Future Tribe Show. This episode Germaine and Kelsey discuss a few updates in the tech world, new logos and a brand refresh, and why you shouldn't update to Windows 11 (yet).
 
This episode we discuss:
Facebook inflating their ad numbers
https://gizmodo.com/facebook-announces-its-fake-ad-numbers-are-going-to-get-1847886359
Brands are 'stealing' users images
https://fstoppers.com/news/delta-airlines-now-using-hashtag-order-grab-rights-use-customers-images-582808
Don't update to Windows 11 (yet)
Apple releases a new Macbook with a notch
Intrepid Travel have a brand update
https://mumbrella.com.au/intrepid-travel-rebrands-including-new-logo-via-southsouthwest-708498
Google released the Pixel and Pixel Pro
Google calendar updates
https://www.theverge.com/2021/10/20/22736837/google-calendar-focus-blocks-entries-auto-decline-meetings
Nielsen have a new (fun) logo
https://www.theverge.com/2021/10/20/22736837/google-calendar-focus-blocks-entries-auto-decline-meetings
Instagram introduces partnered posts
https://www.theverge.com/2021/10/19/22734118/instagram-collabs-desktop-posts-superbeat-dynamic-3d-lyrics-product-week
Netflix updates how they rank popular shows
https://www.theverge.com/2021/10/19/22735379/netflix-changing-ranking-metric-popular-titles-hours-viewed
BBC has introduced new brand assets
https://www.bbc.com/news/entertainment-arts-58970323
Facebook are changing their name
https://www.theverge.com/2021/10/19/22735612/facebook-change-company-name-metaverse
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Find us on socials:https://www.instagram.com/futuretri.be/https://www.facebook.com/groups/joinfuturetribe
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Discover who Futuretheory is: https://www.futuretheory.co/

Guerrilla Marketing With Squid Game (Future Tribe Show) E77

It's episode 77 of the Future Tribe Podcast! This season, your hosts are Germaine and Kelsey, who discuss all things business, tech, marketing, branding and more!
This episode we discuss:
The Way Forward Machine(https://wayforward.archive.org/) 
Brands jumping on the vegan bandwagon(https://www.creativebloq.com/news/can-this-cute-but-scary-dino-turn-you-vegan)
Netflix introduces 'Fast Laughs'
It happened with Harabara, it's happening with Space Grotesk
Hotjar has a new logo(https://www.underconsideration.com/brandnew/archives/new_logo_and_identity_for_hotjar_by_howhow.php)
Canva launches video editing(https://www.marketingmag.com.au/news-c/canva-launches-video-editing-suite/)
Australian advertisers wasted $54m last quarter!(https://www.cmo.com.au/article/691727/report-aussie-advertisers-wasted-54m-digital-media-campaigns-last-quarter/)
Sensis have rebranded to Thryv(https://www.cmo.com.au/article/691018/sensis-rebrands-thryv-brings-business-software-australian-market/)
Google rolls out infinity scroll(https://www.theverge.com/2021/10/14/22726625/google-search-results-continuous-scrolling-mobile-doomscroll)
Dark patterns and ethical website design(https://theconversation.com/many-of-new-zealands-most-popular-websites-use-dark-patterns-to-manipulate-users-is-it-time-to-regulate-169538)
The guerrilla marketing campaign using Squid Game(https://www.myclallamcounty.com/2021/10/14/credit-app-using-squid-game-cards-to-warn-customers-about-debt/)
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Find us on socials:https://www.instagram.com/futuretri.be/https://www.facebook.com/groups/joinfuturetribe
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Discover who Futuretheory is: https://www.futuretheory.co/

Are We All Addicted To Facebook? (Future Tribe Show) E76

It's episode 76 of the Future Tribe podcast and Germaine and Kelsey delve into some ethical conversations as well as branding news and updates with Google.
This season we're going video first - bringing you the latest news in design, tech, branding, business and everything in between. Watch on YouTube here: https://www.youtube.com/watch?v=8XCqfK12vvw
Your hosts this season are Germaine Muller, Founder and Managing Director of Futuretheory, and Kelsey Allen, Marketing Coordinator at Futuretheory and the Manager of the Future Tribe Facebook group (https://www.facebook.com/groups/joinfuturetribe).
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In this episode we discuss:
- Coca Cola's new "hug" logo
- Firefox is showing ads in their search/URL bar
- Facebook (and it's associated platforms) went down!
- Is it innovation or just marketing?
- Windows 11 is here - Boston Celtics and Vista Print
- The Twenty Twenty Two WordPress default theme
- Canva has lost their circle
- Moving to a 4 day work week
- Unity has a logo refresh - Cadillac goes monochrome
- Google and YouTube stop supporting content that denies climate change
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Find us on socials:
https://www.instagram.com/futuretri.be/
https://www.facebook.com/groups/joinfuturetribe
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Discover who Futuretheory is: https://www.futuretheory.co/

NAB and TAB Support the Jab (Future Tribe Show) E75

It's episode 75 of the Future Tribe podcast and Germaine and Kelsey discuss brand refreshes, changes with Google and domain updates.
This season we're going video first - bringing you the latest news in design, tech, branding, business and everything in between. Watch the video on the Future Tribe YouTube channel: https://www.youtube.com/channel/UC7d4S3w5eRTkEB0SDgk6WDg 
Your hosts this season are Germaine Muller, Founder and Managing Director of Futuretheory, and Kelsey Allen, Marketing Coordinator at Futuretheory and the Manager of the Future Tribe Facebook group (https://www.facebook.com/groups/joinfuturetribe).
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In this episode we discuss:
.au domain name update
Volvo logo refresh:https://www.underconsideration.com/brandnew/archives/new_iron_mark_for_volvo_done_in_house.php
WooCommerce celebrates 10 years:https://wptavern.com/woocommerce-marks-10-year-anniversary-of-forking-jigoshop
ABC America logo refresh: https://www.underconsideration.com/brandnew/archives/new_logo_and_on_air_look_for_abc_by_trollbackcompany.php
CNN leaves Facebook in Australia: https://www.engadget.com/cnn-restricts-access-facebook-pages-australia-083645494.html
Absolut Vodka refresh: https://www.underconsideration.com/brandnew/archives/new_packaging_for_absolut_by_brand_union_stockholm.php
Google updates:
https://techcrunch.com/2021/09/29/google-is-redesigning-search-using-a-i-technologies-and-new-features/
https://techcrunch.com/2021/09/29/google-search-update-will-provide-more-context-about-websites-including-descriptions-and-what-others-say/
NAB and TAB's 'JAB' campaign:
https://news.nab.com.au/nab-backs-the-jab-with-new-campaign/
https://www.adnews.com.au/campaigns/tab-launches-jab-for-your-local-via-mandc-saatchi-sydney
LogoDesignTheory YouTube Channel:
https://www.youtube.com/channel/UC3HgrVllQHkZZ5W0J1pRLXw/videos
 

Pepsi FAIL Again?! (Future Tribe Show) E74

On this episode of the Future Tribe show, Germaine and Kelsey talk about rebrands, refreshes, and acquisitions: 
Pepsi has a new campaign that didn't hit the mark with it's audience
MTV is keeping relevant with a refreshed logo
Avast introduces a refreshed brand - and we love it!
Mailchimp is acquired for $12 billion!
Futuretheory.com.au is now futuretheory.co
The maker of Monsterinsights acquires the maker of Easy Digital Downloads
LearnDash was acquired by Liquid Web
INPUT is the new podcast from the team behind Gravity Forms
Join the Future Tribe Facebook Group:
https://facebook.com/groups/joinfuturetribe
 
Find us on socials:
https://www.instagram.com/futuretri.be/
https://www.facebook.com/groups/joinfuturetribe 
 
Discover who Futuretheory is:
https://futuretheory.co 

Snapchat‘s New AR Camera (Future Tribe Show) E73

In episode 73 of the Future Tribe podcast, we're talking all things brand design and social media innovation. We discuss:
Trolli revealing their new logo
Zip decided they needed a refresh
Is GrubHub the same as Menulog? 
Facebook shares their Widely Viewed Content report
TikTok and Shopify join forces
Snapchat releases an AR camera
LinkedIn publishes a guide on organic and paid content strategy
Pinterest launches search functionality for hair pattern searches
And a fun one - a designer reimagines US states as companies
Your hosts for this season are Germaine Muller, Founder and Managing Director of Futuretheory, and Kelsey Allen, Marketing Coordinator at Futuretheory and Manager of the Future Tribe Facebook group (https://www.facebook.com/groups/joinfuturetribe).
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Here are all the relevant links discussed in the show:
Future Tribe Facebook Group: https://facebook.com/groups/joinfuturetribe
Trolli revealing their new logohttps://www.underconsideration.com/brandnew/archives/new_logo_and_packaging_for_trolli.php
Zip decided they needed a refreshhttps://www.underconsideration.com/brandnew/archives/new_logo_and_identity_for_zip_by_koto.php
Is GrubHub the same as Menulog? https://www.underconsideration.com/brandnew/archives/new_logos_for_grubhub_and_seamless.php
Facebook shares their Widely Viewed Content reporthttps://about.fb.com/news/2021/08/widely-viewed-content-report/
TikTok and Shopify join forceshttps://www.techradar.com/news/tiktok-teams-up-with-shopify-to-offer-in-app-purchases
Snapchat releases an AR camerahttps://www.theverge.com/2021/8/26/22642017/snapchat-scan-feature-ar-camera-visual-search
LinkedIn publishes a guide on organic and paid content strategyhttps://business.linkedin.com/marketing-solutions/blog/linkedin-b2b-marketing/2021/how-to-blend-organic-and-paid-media-strategies-to-drive-more-con
Pinterest launches search functionality for hair pattern searcheshttps://www.socialmediatoday.com/news/pinterest-launches-hair-pattern-search-option-to-boost-inclusion-and-util/605227/
And a fun one - a designer reimagines US states as companieshttp://keithfleck.com/work/thecorporatestatesofamerica/
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Find us on socials:https://www.instagram.com/futuretri.be/https://www.facebook.com/groups/joinfuturetribe
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Discover who Futuretheory is: https://www.futuretheory.com.au/ (and hopefully soon to be futuretheory.au!)
Listen on Apple: https://podcasts.apple.com/us/podcast/future-tribe-business-podcast/id1475493358
Listen on Spotify: https://open.spotify.com/show/66iv9EWcsDa4fd3pal9JgD
Listen on Google: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkLnBvZGJlYW4uY29tL2Z1dHVyZXRyaWJlL2ZlZWQueG1s